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1.
An extreme boost in popularity after appearing on the Colbert Report.
Toby Keith appeared on the the Colbert Report and later that week his new album was number one therefore he received the Colbert Bump.
av hallway kun 21. juni 2007
 
2.
The positive boost in sales or votes received by people who are guests on Comedy Central's The Colbert Report.
After appearing on The Cobert Report, the previously unknown candidate got the Colbert bump and pulled ahead in the polls.
av Angela Carrington 13. juni 2007