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1 definition by Kean Horowitz

 
1.
A sales or bidding process where the natural tendency for multiple people to "pile on," express their opinions, and interject creates inherent instability and increases the probability of overreaction and/or loss.
"The Financial System bidding process has become a Goat Rodeo...with 10 Partners all trying to ride the goat."
av Kean Horowitz 19. desember 2003